La Dolce
Vita: how to embrace the sweet life, Italian style
Imagine this: the warm sun kissing your skin, a refreshing Aperol Spritz in hand, the scent of citrus lingering in the air, and time itself slowing to a gentle, dreamy pace. That’s La
Dolce Vita – the sweet life. But it’s more than just a way of living; it’s a way of seeing the world. It’s about slowing down in a world that keeps speeding up, about finding beauty in simplicity. Of course, always with a dash of elegance – and plenty of style.
That’s exactly the feeling captured in this month’s campaign:La Dolce Vita. A story woven not just into the collection, but brought to life through photoshoots, social media, the website and newsletters. Every detail thoughtfully designed to let you taste that Italian summer magic. And while the spotlight shines on this sun-drenched theme, you’ll also discover plenty of irresistible treasures that step outside it – just as enchanting, just as timeless.
Here’s how to bring that effortless Italian charm into your everyday life, wherever you are.
1. Savour the little things
It all starts with a shift in perspective: La Dolce Vita is about making the ordinary feel extraordinary. Sit down with your morning coffee instead of sipping it on the go. Take time to cook a delicious meal with loved ones – because it’s those moments of togetherness that make life truly rich. It’s about presence, not perfection.
☀️ 2. Take life outdoors
Whether it’s a balcony, a garden or a nearby park, bring your life outside. Italians have long mastered the art of enjoying the outdoors. Start your morning basking in the sun with a croissant, take a stroll during your lunch break, or have dinner in the garden.
We know – it’s not always sunny. But even on grey days, step outside for a breath of fresh air. Pop on a raincoat, take a brisk walk around the block, and let the day wash over you. Sometimes that’s all it takes to bring a little sunshine back to your mind.
3. Timeless chic, with a touch of Italy
Style
is an essential ingredient of La Dolce Vita. It’s not about trends; it’s about how you feel in what you wear. Radiate confidence, femininity, and freedom.
Think high-waisted skirts, off-shoulder dresses, soft curls, red lips, and retro sunglasses big enough to keep a secret.
Want to carry that Italian sunshine with you wherever you go? Our latest collection has you covered. Picture breezy swing dresses in blue-and-white prints that whisk you straight to a terrazza in Florence. Or curve-hugging pencil dresses that celebrate your figure – powerful and elegant.
But there’s more. Pair a lemon-print blouse with linen trousers for a fresh, summery city look. Or opt for a crisp white jumpsuit that shines as brightly as the Italian sun. Soft yellows, classic black, sandy neutrals – colours that work beautifully on a sunny day and in everyday life.
This collection is a stylish nod to the Amalfi Coast. Everything you need to carry that La Dolce Vita feeling with you, wherever you may be.
4. A hint of retro
charm
La Dolce Vita comes alive with a sprinkle of nostalgia. Think timeless elegance with a playful twist. Icons like Brigitte Bardot, Sophia Loren and Audrey Hepburn showed us that style isn’t about rules – it’s about how you wear it. With confidence, femininity, and a hint of boldness.
Whether you go for a full skirt, a polkadot dress, or a subtle cat-eye liner, that retro charm reminds us to celebrate every day – with style and joy.
✨ The sweet life is closer than you think
You don’t need a villa in Tuscany to live well. La Dolce Vita is about choosing beauty over busyness, flavour over speed, joy over perfection. Whether you’re sipping a glass of wine, slipping into your favourite Topvintage dress, or simply walking with the sun on your face.
So take a deep breath, twirl in your dress, and enjoy! 
